Let me count the ways…
- Emphasis on self-employment because the (liberal) Man is prejudiced against their kind, without providing any meaningful reserve or protection against the volatility of this choice.
- De-emphasis correspondingly on male provision as an important part of being a husband, including discouraging men who want to do that as cavemen or delusional.
- Both overt and covert encouragement of women to produce the primary income in a marriage, either by openly promoting an egalitarian view that women can and do earn as much as men as sole or primary providers, or by defining the SAHM life as incomplete or lazy/leisured if there’s no income-generating going on.
- Related, but its own thing, pushing a “working homemaker” ideal where even if you do work full time or close to it, you are still expected to home-make at effectively a full time level too.
- Defending the extremely rare stay at home father as a paragon of manliness and as perfectly common and therefore something women should be expected to take seriously as a possible path in their marriages.
- Declaring any woman who talks about the importance of financial provision within marriage by the husband as a gold digger or money obsessed or not bringing a supportive and Godly spirit to marriage, etc.
- Raising daughters and loving sons. This means encouraging girls to pursue practical options with education and prepare to earn a living while telling young men to follow their bliss and/or pursue self-employment and encourage this by not expecting them to work.
With immediately post-Civil Rights Act black Americans, some of this was not surprising and they did still have to face actual race prejudice making male employment riskier and more fragile even within marriage. They also were looking at affirmative action preferences quickly shifting towards favoring black women over black men due to killing two birds with one stone (another reason straight quotas would have been less poisonous).
Conservatives, though, are doing a lot of this for ideological and unstated class reasons. Many and probably most conservatives are not middle class but rely on declaring themselves such as a major part of their subculture’s cohesiveness. But these are not middle class behaviors.